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1. July 2020
Market Watch News Production

Hand-held Hemp Testing Device Manufacturer Purpl Scientific Sells over 1,000 Units Worldwide

Purpl Scientific, the manufacturer of the Purpl PRO instant testing device for cannabis and hemp has announced sales of over 1,000 units worldwide.

The Purpl PRO is the world’s leading portable, lab-accurate, instant testing device for cannabis and hemp. The device provides users with instant potency and moisture measurement system.

The company, which has its roots in building highly accurate testing systems for the pharmaceutical industry, started working two years ago on developing an affordable device that would provide lab-quality testing in a hand-held unit.

The device pairs with a smartphone to generate an immediate analysis of the potency of a sample   and provide a complete picture of both THC and CBD. The Purpl PRO is a new generation of analytical instrumentation aimed at simplifying this potency measurement. Based on near-infrared spectroscopy, a technology originally developed for agricultural measurements 70 years ago, and currently used for instantaneous testing of multiple product attributes in nearly every industry, the Purpl PRO is aimed at bringing this well-proven approach to the cannabinoid industry. In addition to the key attributes of instantaneous, non-destructive testing, the device also aims to simplify the approach by making it portable for use in and around any cultivation or retail environment, affordable for any size operation, and simple in operation to allow accurate testing by any user.

Chad Lieber, President of Purpl Scientific, attributes the Purpl PRO’s sales success to two factors: the strength of the company’s distribution partners, and that the device delivers on its promises.

We set a high standard for ourselves,” Lieber said. “Our goal was to take technology from the pharma world and design a device that would give accurate, reliable, and instantaneous information to everyone in the cannabis eco-sphere.

We are grateful to our distribution partners and to our customers, whose feedback and ideas were vitally important to our process,” he added. “By being open, transparent and honest with everyone, we were able to create a product that is incredibly useful, convenient, and affordable, and empowers users by providing a high level of actionable insight.”

The company also announced that it has signed a deal with Hydrotek Hydroponics, granting them exclusive distribution for the Purpl PRO in Canada through the remainder of 2020. Hydrotek Hydroponics has been a leading supplier of farming equipment for over 20 years and has distribution centres across North America.

Source | Purpl Scientific